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Your #1 AI General Manager

Your best Manager within your fingertips

Genba frees your time for what really matters from day one. It runs the day-to-day of your business and keeps improving your SOPs for you.

Anyone on the line or the sales floor texts what’s wrong. Genba sorts it out, loops in the right person, and remembers how it was solved. Teams close more tickets per shift, and hard-won know-how stays put when people move on. Works on any phone — nothing to download, nothing to log into.

See how it works
9:415G ▮
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Genbaonline
Halo! Saya Genba 👋 Tanya apa aja soal kerjaan, kirim teks, foto, atau voice note juga boleh.09:38
Try a sample chat
For business owners

Your whole day with Genba fits inside WhatsApp.

No dashboard to open. Every morning you get one report, a short to-do list, and any missing SOP answers to give — all answered by reply.

9:415G ▮
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Genbaonline
Good morning Pak Hendra ☀️ Here’s yesterday across your 3 sites.07:00
Daily report · Mon 5 OctQuestions answered212From SOPs, no owner needed194 · 92%Escalated to leads18Your time needed12 min07:00
⚠️ Sunter cold room ran 2°C warm overnight. I booked the technician for 09:00.07:00
Thanks 👍07:03✓✓
Pesan
➤
Daily report

Yesterday’s numbers and anything unusual, every morning at 7.

9:415G ▮
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Genbaonline
3 things need you today. Reply with the number to clear each one.Your to-do✓1 · Approve SOP-FIN-03 rev B✓2 · OK $1,200 durian PO✓3 · Hendra’s leave swap07:05
1 approve07:06✓✓
2 ok07:06✓✓
3 yes, swap with Agus07:07✓✓
All done ✅ SOP is live, PO sent to supplier, roster updated. Nothing else needs you today.07:07
Pesan
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To-do list

Only the decisions that need you. Reply with a number to clear each one.

9:415G ▮
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Genbaonline
Quick one 🙏 SOP-SA-02 has a blank: who checks the van before it leaves?10:12
▶🎤 0:1210:14✓✓
SOP-SA-02 · Rev B draftBefore leaving, the driver checks tyres, confirms the cold box is at 4°C and sends a photo of the load.Approve10:14
Approve10:15✓✓
✅ Live for 46 staff. 2 more blanks left this week.10:15
Pesan
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Fill missing SOPs by reply

Genba asks one question at a time. Text or voice note your answer and it updates the SOP.

20-second tour

What Genba does every shift

One escalation, answered once. Genba replies to the worker, rewrites the SOP, and waits for your approval.

STEP 01 · OVERVIEW

Every department, at a glance

Stores, DC, Finance, Procurement and Marketing all text the same Genba number. The overview shows how much was answered straight from your SOPs — and what still needs you.

  • ✓Messages, SOP answer rate, open escalations
  • ✓SOP completeness per department
  • ✓Live feed from the floor
STEP 02 · VERIFY KNOWLEDGE

Nothing goes live until you approve it

When a worker reports a change, Genba drafts the SOP edit. You see the current and proposed wording side by side, with the exact source.

  • ✓Before / after on every change
  • ✓Source: who said it, when, with photos or video
  • ✓One tap to publish to the right staff
STEP 03 · WORKER CHATS

Read any conversation, in Bahasa or English

Open any staff thread. Every Genba reply shows the SOP and revision it came from, and each chat shows the escalation it triggered.

  • ✓Filter by department
  • ✓Flag a wrong reply for review
  • ✓Escalation journey beside the chat
STEP 04 · ESCALATIONS

When Genba doesn’t know, the right manager does

Genba never guesses. Questions no SOP covers go to the department owner, safety issues page a manager immediately, and every answer is relayed back to the worker.

  • ✓Clear rules for safety, money and unknowns
  • ✓Answer inline — Genba relays it
  • ✓Save the answer as an SOP update
STEP 05 · MISSING PLACEHOLDERS

Find the blanks before they cause mistakes

Genba scans every SOP for missing values and tracks the questions it couldn’t answer. One tap asks the right expert by text and fills the gap.

  • ✓Blanks highlighted inside the SOP
  • ✓Ask the expert by text
  • ✓Unanswered questions ranked by frequency
STEP 06 · SOP STUDIO

Add SOPs and watch how knowledge flows

Paste or upload an SOP for any department. Genba follows every chat and escalation that touches it and suggests updates when practice drifts from the document.

  • ✓Upload PDF / DOCX or paste steps
  • ✓Information flow timeline per suggestion
  • ✓Draft updates straight into Verify
STEP 07 · INTEGRATIONSCOMING SOON

Works with Jubelio, your ERP and CRM

Genba reads live stock and orders to answer questions, and writes transfers, POs and notes back — so your SOPs and your systems stay in sync.

  • ✓Jubelio, Accurate, Odoo, SAP Business One
  • ✓Qontak, HubSpot, Moka POS, Talenta
  • ✓WhatsApp Business & Google Workspace
01Lives in the thread they already use

Operators, associates and drivers message Genba from SMS, iMessage, WhatsApp, Telegram or LINE. Any handset, any language, zero setup on their end.

02Keeps the line and the shelves moving

It spots machines trending out of spec, answers from your SOPs and planograms, raises and assigns tickets, and pulls in a supervisor exactly when it’s needed.

03Writes down what veterans know

Every workaround, reset trick and vendor quirk gets saved as it happens — so experience doesn’t leave with a retirement or a resignation.

What piles up while it works

Tribal knowledge, flowing to where it’s needed.

The best answers live in people’s heads — a QC lead’s reject rule, a driver’s reroute, a finance manager’s judgment call. Genba gathers them from everyday chats, pairs them with your SOPs and live systems, and sends them to whoever is solving a problem right now.

TRIBAL KNOWLEDGE
GenbaCompany brain
  • ✓ Captures every fix from chat
  • ✓ Matches it to SOPs & live stock
  • ✓ Routes it to whoever needs it
BUSINESS ISSUES RESOLVED
Durian claim filed in 6 min

A new receiver asked whether to accept bruised Musang King. Genba applied Bu Sari’s stricter 5% rule, logged 3 rejected boxes and filed claim CL-0932 — no supervisor needed.

Bu Sari · premium durian reject thresholdSOPs + Jubelio · the written SOP and live stock levels

Send Genba photos, clips or voice notes — in whatever language your team speaks.

Before and after

Stop being the help desk for your own business

Today every question lands on the owner across a dozen WhatsApp groups. Genba answers from your SOPs, escalates only what needs you, and learns from every answer.

18 hours
back for the owner every week
12 groups
become one escalation inbox
88% less
spent per staff question
Owner time on staff questions, per week
WhatsApp groups20 h
With Genba2 h
Chats the owner has to watch
WhatsApp groups12 groups
With Genba1 inbox
Cost per staff question
WhatsApp groups$6.33
With Genba$0.73

40 staff, one question each per day, 90% answered from SOPs. Same assumptions as the calculator below.

The cost of an escalation

Move the sliders to match your team.

Your team
Questions per month1,040
Cost today$6,587 per month
Saved with Genba 936 answered from SOPs$5,928
Genba bill · 104 resolved escalations$84
Net gain per month
$5,844
$70,128 a year

Every question that goes to a manager costs about $6.33: 5 minutes of the manager’s time, 15 minutes of the worker waiting. Genba answers 90% from your SOPs for free; the rest are resolved escalations at $1 after the first 20 each month. 26 working days.

Pricing

Pay only for escalations Genba resolves.

Answers straight from your SOPs are unlimited and free. You’re billed only when Genba takes a question it couldn’t answer, gets it to the right manager, brings the answer back to the worker, and closes the loop.

Starter
$0 / month

First 20 resolved escalations every month, free.

  • ✓Unlimited answers from SOPs
  • ✓1 location, up to 3 departments
  • ✓Owner console & verify queue
GrowthMOST TEAMS
$1 / resolved escalation

After the free 20. No seat fees, no platform fee.

  • ✓Unlimited locations & departments
  • ✓SOP studio, gap-filling, suggested updates
  • ✓Escalation rules & safety paging
  • ✓Bahasa, English + 30 languages
Scale
$0.50 / resolved escalation

Automatically applied above 1,000 resolutions a month.

  • ✓Everything in Growth
  • ✓ERP, POS & CMMS integrations
  • ✓Google Workspace SSO
  • ✓Dedicated success manager
FAQ

Questions we hear most.

Does my team need to install anything or learn new software?+

No. Genba is just a phone number. People text it like they’d text a coworker — no download, no account, no password. Managers get a web console for oversight.

Our floor bans personal apps and complicated tools. Will this still work?+

Yes. Plain SMS works on any phone, including basic flip phones and shared store devices. If someone can send a text, they can use Genba.

Does it work with the systems we already run?+

It connects to common CMMS, ERP, POS and inventory tools so tickets, purchase orders and stock counts land where they already live. No rip-and-replace.

What happens when Genba doesn’t know the answer?+

It never guesses. If no SOP or past answer covers the question, Genba tells the worker it’s checking and escalates to the right owner — the store manager, Finance, Procurement, whoever you set. Safety issues page a manager immediately. The answer is relayed back to the worker and offered to you as an SOP update.

Does it only cover the shop floor?+

No. Any department can have SOPs in Genba — stores, warehouse, delivery, but also Finance, Procurement, Marketing and HR. Upload or paste your SOPs, and Genba tracks how each one is actually used and suggests updates.

What if Genba gets an answer wrong?+

Every answer shows its source — the SOP page, the revision, or the person who confirmed it. Anyone can flag a bad answer, a lead corrects it once, and the fix sticks for everyone.

Who owns the knowledge it collects?+

You do. Everything is stored in your company’s private workspace, exportable at any time, and never used to train models for anyone else.